I wanted to reach out to you today to share a new print that I just launched with ADLAR Studio. ADLAR is a new company that publishes fine art prints with digital augmented reality (AR) overlays that are experienced through the ADLAR App.
I’ve always been inspired by how technologies change the course of Art History. In the same way that the introduction of new and innovative ideas for new pigments, photography, or film has had a profound effect on Art. Over the past few years, I have given a lot of thought to how virtual and augmented realities will affect art.
Working with the ADLAR team in this pivotal moment in Art History is an inspiring experience, opening up many new ideas for my creative process. I believe this new collaboration is going to change the way we view and interpret art. The founders of ADLAR (ADam & LARry) bring a depth of experience in cutting-edge digital AR content creation and a vast understanding of the collaborative nature of fine art printmaking. This all makes for an artist like me, excited to be exploring this new technology through art. If you would like to see the AR experience of “SAPERE AUDE #7” for yourself, just download the free ADLAR AR App onto your Apple device, open the App and scan an image of the print to activate.
If you are interested in learning more or acquiring one of these first prints, you may do so via the ADLAR Studio website.
|HOW TO ADLAR|
|1. Download the App on your iPhone (Android soon)|
2. Launch the App
3. Point your mobile device’s camera at the ADLAR published image
In 2016, I began a series of paintings that were based primarily on the movements of light. The paintings are also informed by the movements of my hand, arm, and body. They are made without any preliminary sketches, making each image a dance of the subconscious. In that sense, they become figurative paintings, because the calligraphic movements I paint are informed by my physicality in that moment. These painted ribbons create a surface that light can reflect from and cast shadows onto. The abstract movement becomes my subject, creating a new kind of realism that is steeped in the history and painting techniques of the Old Masters, most notably Leonardo da Vinci, Caravaggio, and Rembrandt.
The title for this series is from the age of enlightenment, Sapere Aude, which translates to “Dare to Know,” or “Dare to Be Aware.” As this series is based on the movement of light, I see the paintings as the embodiment of enlightenment. The light sources in these paintings come from above and where the viewer is standing, which is philosophical as the paintings represent the viewer’s presence; the light source is revealing a moment, illuminating the subconscious and taking it into the realm of realism.
The Augmented Reality (AR) addition of this piece transports these ideas from our 3-dimensional world into the 4th dimension, making the phone or tablet device a portal to view this new experience. The merger of the ancient technique of painting with the cutting-edge technology of AR will enable this deeper connection to the art – and each other.
Shane Guffogg is an American artist who looks through the lens of humanity at civilizations, both past, and present, and views time as threads that connect all people. His work is a visual language that is informed by the spiritualism of abstraction and the realism of the old masters. These two ideas are usually seen as separate but Guffogg fuses them seamlessly into works that transcend and become testaments to thoughts that inform us of who we are in the 21st century.